Major Audio Brand Retailer builds a foundation for growth with Salesforce and NeuraFlash
- real-time insights & increased visibility into their sales activities
- advanced tracking capabilities
- enhanced lead conversion capabilities
- holistic view of the sales representative & customer journey
July 3, 2023– NeuraFlash, a leading AI and Consulting/ISV Partner of Salesforce, teamed up with National Audio retailer to connect their Sales team on a single platform, enabling greater sales, streamlining communication and making scaling easier.
Products Implemented: Consumer Goods Cloud, Revenue Intelligence
About The Company
This brand has an impressive portfolio of audio brands they work to get on the shelves of stores around the country. In 2022, they chose to invest in technology and propel their Sales team forward for enduring expansion. Recognizing the need for a more agile solution to keep up with evolving needs, they partnered with Salesforce and NeuraFlash to embrace cutting-edge technology, Implementing Salesforce Consumer Goods Cloud. They have gained real-time insights and improved tracking capabilities for their sales activities which empowered their sales representatives and leaders to make effective decisions, replicate successful tactics, and gain a holistic view of the customer journey.
Elevating the customer experience & continuing to scale
Established in 2012, this company is, a flourishing West Coast-based enterprise, excels as a consumer electronics company focused on delivering cutting-edge audio equipment. Specializing in home theater systems, speakers, soundbars, and headphones, they are dedicated to providing top-tier audio products that enrich the entertainment encounters of their clientele. The audio companies’ offerings can be discovered in a multitude of global retail outlets, both physical and online, solidifying their widespread presence in the market.
In their relentless pursuit of broadening their range of products, they made a pivotal decision in 2022 to propel their Sales team into the future and lay the groundwork for enduring expansion. With thriving sales activity in both B2B and direct-to-consumer markets, the company realized that they required a more agile technology solution to keep pace with its evolving needs.
With their strength being their long-term trusted relationships, and with their motivation to continue providing great customer service, company leader were primed to make a strategic investment in technology that would propel them to new heights of excellence. Recognizing the potential for further growth and innovation, they turned to Salesforce as the transformative solution to embrace cutting-edge technology, simultaneously deciding to partner with both Salesforce and NeuraFlash was driven by their determination to embrace a future-oriented approach that would enable them to surpass their own standards of excellence.
NeuraFlash worked with this company to implement Salesforce Consumer Goods Cloud, a platform that has provided their sales team with real-time insights into their sales activities and better tracking capabilities. With enhanced lead conversion capabilities and increased visibility, Salesforce empowers sales representatives and leaders to gain a holistic view of the customer journey. This enables effective decision-making and the replication of successful tactics across different areas of the business. Additionally, centralized information and a mobile app facilitate better alignment, boosting overall sales performance and enabling smarter selling.
This audio retailers unwavering dedication to delivering high-quality audio products and elevating customer experiences has propelled them to thrive as a leading consumer electronics company. Leveraging the transformative capabilities of Consumer Goods Cloud and Revenue Intelligence, They have embraced a more agile technology solution, empowering their Sales team to forge ahead into the future. This strategic move has positioned them for sustained success and remarkable growth, solidifying their trajectory as an industry frontrunner.
NeuraFlash is a leading AI and Consulting/ ISV partner of Salesforce. Its mission is to help businesses reimagine how they deliver personalized service and sales experiences that scale, empower teams and uncover revenue. Working across industries, NeuraFlash enables intelligent business automation that drives real-time ROI.